The Greenery farms were founded in 1996 when nine fruit and vegetable auctions decided to join forces with the Central Bureau for Horticultural Auctions (CBT). The merger was mainly prompted by the rapid increase in scale on the demand side. It sets itself apart from the competition with a broad range of products and services, close ties with growers, knowledge of the fresh produce market and a focus on innovation and food safety.
The Greenery farms supply a wide range of fruits and vegetables that as a minimum have GlobalGAP certification. All of the farms growers are connected to their system and meet their quality demands growing their products in accordance with European norms.